Experiential, Feeling-Provoking Futures
Feeldwork is our unique methodology for making futures tangible, emotional, and immersive.
It’s designed to provoke imagination, surface values, and spark deeper conversations — not through slides or stats, but through experience.
We create future scenarios people can step into, play with, and respond to — because when you feel something, you remember it. You care about it. And you’re more likely to act on it.
Are you more moved by something someone tells you or something you feel for yourself?
Traditional approaches to futures work often stay in the head, charts, trends, models, and forecasts. But change doesn’t happen just because we know something. It happens when we feel its relevance.
That’s why we use design, storytelling, sensory materials, speculative artefacts, and immersive workshops to create experiences that connect emotionally as well as intellectually.
Why Feeling Matters?
Does a graph ever give you goosebumps? Or is it the stories, sensations, and feelings that make the future feel real and worth shaping?
How It Works
Every Feeldwork project starts with a prompt.
That might be:
A complex challenge you're facing
A future you’re struggling to imagine
A community or team that needs new perspectives
A dataset or insight that needs humanising
From there, we build a journey that could include:
🌀 Creative research to explore context and trends
🧠 Futures scenario building to stretch imagination
🎭 Speculative design to bring ideas to life
🎲 Participatory workshops to co-create meaning
🎨 Sensory or spatial experiences to deepen engagement
📘 Toolkits or prototypes to carry ideas forward
It’s flexible, grounded, and collaborative — tailored to your goals and the people you’re working with.
When was the last time you truly imagined the future, not just as an idea, but as a place you could walk through, touch, and feel?
Feeldwork is for organisations, policymakers, researchers, and communities who are ready to:
Engage people more meaningfully
Unlock collective imagination
Explore the emotional side of change
Prototype bold, future-fit ideas
Move from data to action
Whether you're shaping policy, designing public services, building community capacity or just thinking differently — our approach helps you go further.
Who It's For?
Why It Works
Because it’s not just theoretical. It’s lived.
People leave our sessions feeling more connected, more curious, and more capable of navigating change — not just because they thought differently, but because they felt something shift.